Press

Refinery29

NBC

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Lauren visits the East Village to check out the sweet and healthy (not to mention very beautiful) offerings at Rose & Basil. https://www.nbcnewyork.com/on-air/as-seen-on/Inside-Rose-_-Basil_New-York-450434563.html

BELLA MAGAZINE

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It has all the charm and whimsies of Alice in Wonderland without any of the madness. Rose and Basil, a fairy-inspired … http://bellanyc.com/naturally-delicious-rose-basil-cafe/

SWAAY MAGAZINE

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For the woman who adores her pet as much as she loves her business, Rose and Basil is for you. Pets are welcomed with open arms in this cozy cafe… http://swaay.com/13-cafes-new-york-every-type-entrepreneur/

PALATE CONNECT

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Nestled cozily between Avenue A and 1st Avenue on East 7th Street, Rose&Basil is a quaint new addition to the East Village… http://palatehq.com/restaurants/rosebasil/#disqus_thread

VEGAN EATS NYC

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When you first walk into the East Village cafe that is Rose and Basil, you’re greeted by flowers. In fact, there are a 1000 types (apparently this was counted) of flowers decorating the ceiling and walls of the store. There’s a series of bar seats and a table by the front window where you’re … https://www.veganeatsnyc.com/restaurants/rose-and-basil

ONE GREEN PLANET

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So when we heard that Rose and Basil, a cafe and dessert bar located in New York City’s East Village, served up an array of 100 percent organic, allergy-friendly, and vegan truffles, we knew we had to see what all the fuss was about… http://www.onegreenplanet.org/vegan-food/rose-and-basil-nyc-serves-vegan-truffles

BITCHES WHO BRUNCH

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But now that I’ve brunched at the über-Instagrammable Rose & Basil in the East Village, I know one more thing about roses: A rose in your drink beats a dozen in a vase any day of the week. Why? Well, it’s all about the senses, you see… http://bitcheswhobrunch.com/rose-basil-brunch/

NOBREAD NEW YORK CITY

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Rose & Basil is an adorable cafe tucked away in the East Village. Everything from the cute, colorful and feminine decor to the rose petal-adorned lattes and cakes topped with fresh roses is completely Insta-worthy. And while shops specializing in baked goods aren’t always the most GF-friendly, Rose & Basil has a variety of options – from cakes to truffles to avo toast – that will hold as a savory meal or satisfy your sweet tooth… http://nobread.com/restaurants/rose-basil

FOOD NOISE

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Ever wanted to know what it’s like to transport yourself to actual fairyland bliss and eat yourself into a sugar coma? Yeah, Rose & Basil will take care of that for you. Owner Ioana Holt carefully curates a totally relaxing yet adventurous vibe in the cozy East Village cafe and self-proclaimed healthy dessert bar. After just one bite of their special treats, you’ll wonder how you’ll ever leave… http://foodnoise.co.uk/spotlight/travelnoise-rose-basil-new-york-city/

WASHINGTON SQUARE NEWS

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One can’t help but to be amazed by the scents of romanticism in the air as well as the cozy, delightful environment of Rose and Basil, a new cafe in the East Village cofounded by Stern Senior William Wang… https://www.nyunews.com/tag/rose-and-basil/

REZA CRISTIAN REVIEW

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Take a walk in East Village, just down the street from Tompkins Square Park and you will find your way into Rose & Basil. A very intimate and cute coffee/bakery shop full of one of a kind homemade treats… https://www.rezacristian.com/home/2017/5/29/0ck7f79ul15w3wdal7dapxsjj9i1jn

EV GRIEVE

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Back in July, Rose and Basil opened at 104 E. Seventh St. between Avenue A and First Avenue. The cafe, which serves coffee and a variety of homemade desserts, is owned by Ioana Holt, who launched the business with her college friend William Wang… 
http://evgrieve.com/2016/10/at-grand-opening-of-rose-and-basil.html

THE VILLAGER

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Growing up as a young girl in Oradea, a small town in Transylvania, Ioana Holt was often tasked with mixing ingredients for cakes, breads and other sweet things that she would bake with her grandmother. Cozonac, a traditional Romanian sweet bread similar to Italian panettone, was …
http://thevillager.com/2016/11/17/sweet-rose-and-basil-serves-up-healthier-desserts/

MANHATTAN SIDEWAYS

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For ten years of Ioana Holt’s childhood, she was a dancer. She had a very disciplined life – a strict regimen – but now she is hoping to find a better balance of work and play. Her desire is to have this experience earnestly translate into her business. With her beautiful smile, displaying the most adorable dimples, she exclaimed, “People should feel and eat healthy…but, every so often, splurge.”
http://sideways.nyc/2012/08/rose-basil/

Rose and Basil Friends and Family


Chiara – The Smush

Instagram @Chiaralafrancine

Palate Connect

www.palateconnect.com

JMG PR And Jenna Guarneri

http://www.jmgpublicrelations.com

Amanda Maldonado

Instagram @shessofargone

Lisa

Instagram @fluorecentberry

Mary Kang

http://www.marykangphoto.com

Gabe Araujo

http://www.gabearaujo.com

104 East 7th Street

East Village NY

Mon-Sat: 10am – Midnight Sun: 10am – 10pm Sat-Sun Brunch: 11am – 330pm

contact us

+1-917-634-0016

office@rosebasil.com Email us to initiate your custom cake order or ask any questions about menu, wholesale, catering, or special events.

Upcoming Holidays

Special Hours

Dec 24, Christmas eve: regular hours Dec 25, Christmas Day: 12pm – Midnight Dec 31, NYE: regular hours Jan 1, New Years Day 12pm – Midnight Feb 14, Valentine’s Day: 10am – Midnight (closed 5-6pm to prep for Reservation Only prix fixe dinner)

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