Some Romanian Fairy Dust and a Lot of Daring
Food That Tells A Story. Every Recipe Is Inspired By A Person In Ioana’s Life.
Years later, Ioana was introduced to the art of creating sweets at the birthing place of the famous Mozart Chocolates in the Austrian Alps. She marveled at how sweets heightened our senses and the interplay of flavors, smells and arrangement could provide so much joy.
Plenty of Irish Sass and Hard Work
Ben began his New York adventure in 2011 as an associate at JPMorgan Asset Management. Inspired by the young entrepreneurs around him, Ben’s risk-taking spirit drove him to forge his own path in the big city in 2013, co-founding Paul Evans, a luxury men’s footwear company.
Three years later, one week after Rose and Basil’s grand opening, he met Ioana outside the cafe and a connection formed. Fast forward to 2017, Ben officially entered the Rose and Basil family as a co-owner.
Besides being our Marketing and Development Mastermind, Ben is constantly involved in the everyday business and his expertise, creativeness and perfectionism have pushed Rose and Basil from your favorite coffee shop, to your favorite brunch spot and soon to be favorite restaurant!
Ioana And Ben’s Favorites
All our products are inspired by people. Our chef, Ioana designed all the recipes with a person in mind, their personality and their tastes. So each of our house products are special and have their own voice. From the dozens of them, here are a few of Ioana and Ben’s favorites.
104 East 7th Street
East Village NY
Monday through Thursday 7am -10pm
Friday 7am to 12am
Saturday 10am – 12am
Dec 24, Christmas eve: regular hours Dec 25, Christmas Day: 12pm – Midnight Dec 31, NYE: regular hours Jan 1, New Years Day 12pm – Midnight Feb 14, Valentine’s Day: 10am – Midnight (closed 5-6pm to prep for Reservation Only prix fixe dinner)
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